Peec AI Citation Analysis Review

An independent evaluation of Peec.ai's citation analysis for AI visibility tracking: the used vs cited distinction, 6-engine coverage, reported pricing, and how it compares to Profound, Bluefish, and Brandlight.

By Ben Tannenbaum, Founder of Aiso
Updated June 2026·Featured in Search Engine Land& Forbes

Bottom line

Aiso rates Peec.ai at roughly 79% on citation attribution accuracy — how precisely it maps citations back to the correct source URL or domain — and roughly 87% on share-of-voice precision across its six AI engines. These are Aiso's directional scores from an internal assessment survey using a structured rubric, which is not independently audited. The company has built one of the most accessible citation-analysis tools in the category at ~$89/month for three engines on the base plan. Main catches: tier-based prompt caps (25 / 100 / 300+), 3-class sentiment only, and no native Claude coverage.

~79%
Citation attribution accuracy (Aiso assessment)
~87%
Share-of-voice precision (Aiso assessment)

Confidence: High for relative strengths and directional ranking. Moderate for exact percentages — directional, not audited.

Citation analysis capabilities

Citation analysis in the context of AI visibility means measuring how often an AI engine surfaces your brand or content in its answers. The distinction matters because AI engines behave differently, some explicitly list source URLs (cited), while others draw on your content without naming you (used). A tool that conflates the two will overstate or understate your true AI footprint depending on its coverage.

Peec AI tracks both the frequency with which your domain and individual URLs appear in AI-generated answers (cited) and how often your content influenced a response without an explicit link (used), giving marketing teams a fuller picture of their AI footprint.

Peec's engine breadth distinguishes it, covering ChatGPT, Perplexity, Gemini, Microsoft Copilot, Google AI Mode, and Google AI Overviews. Most tools cover three or four engines — the caveat is that Claude (Anthropic) is absent, which matters if that model is part of your audience's search behavior.

Measurement approach

• Used vs cited distinction (rare in the category)
• Domain and URL-level citation frequency
• Sentiment analysis (positive / neutral / negative)
• Regional visibility breakdowns
• Cross-engine consistency view

AI engine coverage

• ChatGPT (OpenAI)
• Perplexity
• Gemini (Google)
• Microsoft Copilot
• Google AI Mode
• Google AI Overviews

Key features evaluation

Strengths

• Used vs cited distinction (rare in the category)
• Domain and URL-level citation frequency
• Six engines covered: ChatGPT, Perplexity, Gemini, Copilot, Google AI Mode, AI Overviews
• Sentiment analysis (positive / neutral / negative)
• Google Looker Studio connector for custom dashboards
• Regional visibility breakdowns across multiple countries
• 14-day free trial available

Areas for improvement

• Starter tier capped at 25 prompts and 3 countries
• Pro ($199/mo) needed for 100 prompts and 5 countries
• Enterprise ($499/mo) required for 300+ prompts and 10+ countries
• No native Claude (Anthropic) coverage
• Sentiment is 3-class only (positive / neutral / negative)
• No published audited precision / recall figures

Accuracy metrics breakdown

Citation attribution accuracy

Aiso directional score~79%

• Maps citations to correct source URL or domain
• Used vs cited split reduces conflation errors
• No audited precision / recall published by Peec

Share-of-voice precision

Aiso directional score~87%

• Brand presence correctly identified vs noise
• Six engines increase cross-platform reliability
• Sentiment precision not independently validated

Competitive analysis

Pricing and value

Peec publishes self-serve pricing, which is unusual in this category. The base Starter plan covers 3 engines; additional engines cost approximately €20–30 each per month.

Starter

~$89/mo
25 prompts, 3 countries, 3 engines

• All core engines (base 3)
• Used + cited tracking
• 14-day trial

Pro

~$199/mo
100 prompts, 5 countries

• Looker Studio connector
• Sentiment analysis
• Competitor benchmarks

Enterprise

~$499/mo
300+ prompts, 10+ countries

• Higher quotas
• Multi-region tracking
• Priority support

Recommendations

1. For marketing teams on a budget
   Peec is one of the most accessible entry points in the category at ~$89/month, with the used vs cited distinction that many pricier tools lack. Start with the 14-day trial to validate prompt coverage before committing.

2. For Looker Studio users
   If your team already runs dashboards in Looker Studio, Peec's native connector saves meaningful setup time. Verify the connector supports your specific prompt volumes before signing up.

3. For brands needing Claude or higher sentiment depth
   Consider Aiso for Claude coverage, transparent reproducible methodology, and more than 6 months of historical trend data — important when you need the full LLM landscape or audit how every number was produced.

Frequently asked questions

What does Peec AI's citation analysis track?

Peec AI distinguishes used citations from cited citations, tracking both at domain and URL level across six AI engines.

How much does Peec AI cost?

Peec AI's base plan starts at approximately $89/month for 3 engines; additional engines cost approximately €20–30 each per month.

Does Peec AI cover Claude?

No, Peec AI does not offer native Claude coverage as of June 2026.

How accurate is Peec AI's citation attribution?

Aiso's directional internal assessment scores Peec at roughly 79% on citation attribution accuracy and roughly 87% on share-of-voice precision.